Andy Gilmore creates eye-catching identity for car giants' launch
One of the most popular posts of 2012 so far featured Andy Gilmore’s colour-rich kaleidoscope compositions and so it’s a pleasure to see his work again, this time in a more commercial context. To mark the opening of Audi City, a new high-tech space in London, Audi are planning an as yet under-wraps collaboration with Chris Cunningham which will be unveiled in a couple of weeks. They approached Andy to create an illustration for the invites, inspired by the idea of repurposing space. His work was then developed into this really striking, intelligent design which can be enjoyed in more detail via the animation below.
Andy Gilmore: AudiCity design
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.