Beautifully-shot promotional street basketball film from Paris boutique Pigalle

Posted by Liv Siddall,

I’m not going to lie and pretend my knowledge of basketball stretches further than Space Jam, but this basketball video is enough to make you want to find out everything there is to know about this kind of gritty street sport. Stephane Ashpool kindly sent over this fantastic video of, in his words “a poor but very rich soul area here in Paris called Barbes, GoutteD’or” and the basketball that is played on the streets. As well as shots of intimidatingly-good basketball players twisting through green smoke-filled courts, expect some quite beautiful footage of the food and the locals and a great shot of a flaming basketball hoop.

Project by Pigalle Paris, directed by Paul Geusebroek & Stephane Ashpool

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Posted by Liv Siddall

Liv joined It’s Nice That as an intern in 2011 and is now one of our editors. She oversees itsnicethat.com and has a particular interest in illustration, photography and music videos. She also runs our London listings site This At There, and is a regular on our Studio Audience podcast.