It’s common knowledge that when it comes to great design, the public sector’s output is woefully lacking. Here in London it’s easy to forget that public communication isn’t simply limited to the excellent way finding and signage on the Underground, but extends to a whole host of printed and online communication that’s frequently incomprehensible.
So it’s pretty refreshing to come across Base design’s identity for Madrid City Council’s culture strategic plan; a body of print and digital collateral designed to inform and advise Madrid’s residents about their government’s intentions for the next three years. Based on the city’s grid, the typographic elements of the identity are integrated into the grid itself, accented with strips of colour that are meant to accentuate Madrid’s cultural growth. More impressive than the good looks of the project though is the simplicity of the communication, the information presented with clarity and restraint – an achievement rarely seen on government documents.
- “Non-league football is our punk rock” – Alex Brown’s work for Eastbourne Town FC
- Artist Esther Watson reimagines the flying saucers her dad created as a child
- Clara von Zweigbergk talks us through her art direction for Danish brand Hay
- John Molesworth illustrates the hustle and bustle of Record Store Day 2017
- “The artistic process becomes a form of yoga”: artist Christopher Davison
- More vibrant, goblin-like characters from illustrator Alex Jenkins
- Animator and director James Curran’s amusing 30-day Gifathon project in Tokyo
- Photographer Sophie Mayanne’s new personal project celebrates imperfection (NSFW)
- Jon Burgerman on his utterly brilliant Instagram experiments
- "Before I was a graphic designer I had nearly no idea what one was": meet Austin Redman
- Animator Saiman Chow’s trippy idents for Adult Swim’s Rick and Morty
- The daily grind: Louis Quail’s photographs of fascinatingly mundane offices