It’s common knowledge that when it comes to great design, the public sector’s output is woefully lacking. Here in London it’s easy to forget that public communication isn’t simply limited to the excellent way finding and signage on the Underground, but extends to a whole host of printed and online communication that’s frequently incomprehensible.
So it’s pretty refreshing to come across Base design’s identity for Madrid City Council’s culture strategic plan; a body of print and digital collateral designed to inform and advise Madrid’s residents about their government’s intentions for the next three years. Based on the city’s grid, the typographic elements of the identity are integrated into the grid itself, accented with strips of colour that are meant to accentuate Madrid’s cultural growth. More impressive than the good looks of the project though is the simplicity of the communication, the information presented with clarity and restraint – an achievement rarely seen on government documents.
- Cheeky, irreverent and vivid illustrations by Thomas Hedger
- Brilliant branding and a cracking It’s Nice That collaboration: introducing Unmade
- Director collective Canada creates raunchy, psychedelic video for Tame Impala (NSFW)
- Stylish designs that aim to make online gift-buying as fun as "walking around a concept store"
- Alex Sheridan’s hilarious shots of comedian David O’Doherty in sports memorabilia
- Cult magazine Nova and its nods to “eroticism and extortion” photographed in a suitably 70s setting
- Anthony Burrill tells us about his numerous Etsy WORK HARD rip-offs
- “I wouldn’t recommend trying to make it as an illustrator to anyone”: straight-talking McBess
- Jonathan Barnbrook talks us through designing David Bowie's new album artwork
- Japanese illustrator Nimura Daisuke is back with his charmingly naughty gifs
- Colourful masses with a Memphis aesthetic in Mariano Pascual’s illustrated alphabet
- Making branding with a purpose: what can we learn from the Bauhaus?