Passers-by set the birds swooping in charming interactive NYC installation

Date
29 October 2012

New Yorkers have been battening down the hatches in preparation for the imminent arrival of Hurricane Sandy but we hope that it didn’t stop at least a few of them from enjoying this charming project over the weekend.

Bird on A Wire took over a shopfront on Manhattan and featured a flock of birds perched on a telephone cable. By calling a number advertised in the window, passers-by could set the flock swooping and circling in front of them while listening to bird sounds.

It’s the brainchild of Ben Light, Christie Leece, Inessah Selditz and Matt Richardson who described the piece as “transforming a traditional storefront into a literal call to action – engaging pedestrians into a playful two way interaction.”

It’s a really beautiful, fun installation with the simplicity of the idea masking the technical skills required to make it a reality.

Above

Bird On A Wire

Above

Bird On A Wire

Above

Bird On A Wire

Above

Bird On A Wire

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About the Author

Rob Alderson

Rob joined It’s Nice That as Online Editor in July 2011 before becoming Editor-in-Chief and working across all editorial projects including itsnicethat.com, Printed Pages, Here and Nicer Tuesdays. Rob left It’s Nice That in June 2015.

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