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Tony Hung: Blur Ong Ong video (still)

Work / Animation

Damon dressed as an ice-cream cone and 80s animation in nuts new Blur vid

Anyone who’s ever watched the Damien Hirst-directed video for Blur’s Country House will be aware of the band’s guitarists Graham Coxon’s exemplary ability to look very, very uncomfortable. Poor thing, all bespectacled and writing about in a big brash bath that might as well be frothing over with cocaine and New Labour arrogance as with Matey bubbles. So imagine how the poor guy must have reacted to being told he had to dress as a sort of overgrown fuzzy flea, while front man Damon prances about in a large ice-cream cone costume. These are just some of the very surreal capers we see in the brand new video for Ong Ong, directed by Tony Hung, with illustrations by Spencer Wilson and using animation by Amy Sutton, Pete Mellor and Layla Atkinson at Trunk Studio.

According to the band, it’s “inspired by the world of 80s video games and features the adventures of Mr OK, the hero who rescues his beloved from the clutches of evils bosses. Along the way, he meets Mr Cream (Damon), Mr Brown (Graham), Mr Red (Alex) and Mr Black (Dave).”

We’ve made no secret of our love for Blur here at It’s Nice That (see our gushing over new album, The Magic Whip here), so we’ve watched the new video a good few times but are still rather at a loss to what on earth they’re talking about. Still though, it’s brilliant; and if you’ve been waiting for the moment to see an often fairly serious band dicking about in large foamy costumes, now’s your chance.

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Tony Hung: Blur Ong Ong video (still)

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Tony Hung: Blur Ong Ong video (still)

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Tony Hung: Blur Ong Ong video (still)

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Tony Hung: Blur Ong Ong video (still)

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Tony Hung: Blur Ong Ong video (still)

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Tony Hung: Blur Ong Ong video (still)