Set Design: Bonsoir Paris create a pop-up store made of inflatables and marble for Bright Young Things

Date
21 November 2013

There’s nothing quite like shaking up a luxurious, traditional space by filling it with something fresh, new and exciting, and French studio Bonsoir Paris are more than equipped for such a job. For their latest feat they have created a pop-up store and window displays in London’s prestigious Selfridges store to make an area for the Bright Young Things initiative to showcase young designers. Combining the ephemerality and childishness of inflatable toys with the timeless permanence of marble, the innovative duo created a retro-futuristic space with juxtaposes luxury with pop culture. Also, it looks like it would be hours of fun to run around in. Well done chaps!

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Above

Bonsoir Paris for Selfridges: Bright Young Things, photographed by Andrew Meredith

Share Article

About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

It's Nice That Newsletters

Fancy a bit of It's Nice That in your inbox? Sign up to our newsletters and we'll keep you in the loop with everything good going on in the creative world.