A large wall painting on a brick building features a light blue rectangle with a cream border. Inside the shape, bold white text reads “MINT CREAMS”. To the left, a small yellow sign reads “CAR PARK” above a blue parking symbol.

Bread Collective create gorgeous 100 metre long east London typographic mural

Words: Rob Alderson
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Date: 6 August 2012; Work
Art
Graphic Design

Now you know we love typography and we also love murals so Bread’s new project, a 100 metre long typographic mural, is manna from heaven for us. The piece in Hackney Wick lines one of the roads to the Olympic Park and features words and phrases suggested by the local community rendered in glorious old-school lettering. For an area in such a state of flux this is a classy connection between past, present and future and a beautiful addition to the cityscape.

A collage of four close-up photographs showing painted lettering on textured walls. The images feature fragments of words in white, blue and purple, including the word “CREAMS”. — Above
Bread: The Walls Have Ears

A painted brick wall features a red section with the word “PARKESINE” in bold white letters. Beside it, a grey circle on a white background contains the word “OXYGEN” curved in light blue. — Above
Bread: The Walls Have Ears

A light blue wall features the words “FRIDGE MOUNTAIN” in large, white 3D block lettering. In the background, a pedestrian bridge and green trees sit under a clear blue sky. — Above
Bread: The Walls Have Ears

A grey brick wall features a large painted sign that reads “Meldola’s Blue”. The text is white with a light blue shadow, set against a dark grey background. — Above
Bread: The Walls Have Ears

A large red wall features a bold white sign that reads “PARKESINE” in capital letters. The text is outlined in black and set within a white rectangular border. — Above
Bread: The Walls Have Ears

Further Info

www.breadcollective.co.uk
www.the-walls-have-ears.tumblr.com

About the Author

Rob Alderson

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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.

Bread Collective create gorgeous 100 metre long east London typographic mural

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