London's Burgess Studio produce great identity for Shoreditch restaurant

Date
17 October 2014

When it comes to a trendy commission, a restaurant in east London that serves everything on the bone is right up there. Credit is due then to Burgess Studio, whose identity for the eatery doesn’t take itself too seriously. Built around a nice typographic wordmark and the simple idea of making the all-important bone into a smile, the look and feel rolls out seamlessly across everything from bags to cups, menus to the website. It’s simple, it’s striking and it steers well clear of some kind of terrible hipster overload, all of which is to be very much commended.

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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Burgess Studio: Bones identity

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About the Author

Rob Alderson

Rob joined It’s Nice That as Online Editor in July 2011 before becoming Editor-in-Chief and working across all editorial projects including itsnicethat.com, Printed Pages, Here and Nicer Tuesdays. Rob left It’s Nice That in June 2015.

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