The advertising industry’s annual Cannes shindig is well under way now and with the coveted Lions now being handed out. The first couple of days have thrown up an interesting array of campaigns and creative projects to scoop the Grand Prix awards.
The Outdoor category saw Jung von Matt’s eye-catchingly clever Invisible Drive for Mercedes (above) honoured along with Ogily Shanghai’s Cokehands posters while in the PR category there was a surprise win for JWT’s musical-based campaign for a Puerto Rican bank and BBH won Creative Effectiveness for it’s Even Angels Will Fall campaign for Lynx/Axe.
Grow Interactive’s campaign to reimagine the Coca Cola hill via Google won the first ever mobile category, Crispin Porter + Bogusky’s Small Business Saturday won the Direct and Promo categories and Manning Gottleib OMD’s work for Google Voice Search took top billing in the media section.
See the winners below and we’ll update again on the goings-on in Cannes later in the week.
Creative Effectiveness Grand Prix Winner: Axe Excite
Direct/Promo Grand Prix Winner: Small business Saturday
PR Grand Prix Winner: The Most Popular Song
Mobile Grand Prix Winner: Hilltop Reimagined for Coca Cola
- Moving Brands gives its opinions on the new Google logo design
- Typographic club posters that show how creativity flourishes within boundaries
- Eric Petersen's surreal illustrations take their cues from video games
- Paris-based Adrien Menard's portfolio experiments with letterforms and composition
- The creative process explained via egg metaphors, thanks to artist Honza Zamojski
- Vincent Girardot’s photo diary documents an alpine tour of fish, factories and firs
- No more serifs, same bright colours: Google launches new identity
- Tokyo 2020 Olympic Games logo scrapped over plagiarism row, according to reports
- Ely Dagher’s hypnotic and erotic animated vignettes for Model 86’s EP (NSFW)
- Playfully tongue-in-cheek illustrations from Germany-based Cécile Dormeau
- The Anonymous Sex Journal is back, and this issue is all about wanking
- The slides and sleep pods of LA's Silicon Beach startup scene captured by Lauren Greenfield