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Herburg Weiland: Driving Performance

Work / Publication

Publication: Driving Performance sounds terribly boring but looks magnificent

Driving Performance is the kind of magazine title that makes my brain want to curl up by a fire and quietly, peacefully die. I understand as much about torque and horsepower as I do about transfer windows and the offside rule – no I’m kidding, I get the offside rule, but to me it’s a useless piece of knowledge. Even so I can appreciate the design of a publication whose contents I might find interminably dull, and Tom Ising at Herburg Weiland’s layout for the Mercedes AMG in-house magazine has done a wonderful job of piquing my interest in dirty great motor vehicles; more so than that Jeremy Clarkson fellow ever has. Also I’m desperate to know what Mark Mahoney, tattoo artist to the stars, has got to say about driving. Best get my hands on one I guess.

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Herburg Weiland: Driving Performance

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Herburg Weiland: Driving Performance