Has a Margaret Howell look-book ever looked anything less than astonishingly appealing? I don’t think any other fashion brand has come close to making clothes look so tantalising as they have over the years. In typical Howell fashion, the latest collection has been revealed in a stunning series of monochrome shots of the clothes half-made in their studios, or finished and draped on to suitably moody models.
As a woman who loves a proper pair of shoes and a jacket, I can solidly say that anticipating the Margaret Howell autumn collection adverts appearing in magazines genuinely makes me wish the summer away. I want to be a woman wearing full Margaret Howell, standing on a cliff with a powerful dog, pondering something intelligent and wondering what I’m going to kill and eat for my supper. Which will be served on a raw wooden table in earthenware, naturally…
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