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    Gary Card: Evolution for Arjowiggins

Gary Card creates brilliant mythological sets for Arjowiggins Creative Papers

Posted by Rob Alderson,

Gary Card is a man for whom the word bespectacled could have been invented. Whenever I see him it’s the first thing I notice and if I had to draw him in a Pictionary-esque scenario, it’s what I’d start with. But if my team still couldn’t guess it, I would have a stab at drawing something technically brilliant and amazingly creative because this guy is the real deal. His new project for Arjowiggins’ Curious Matter paper collection is a fantastical set of creatures which reflect the theme of metamorphosis (the paper is created using potato starch) and as ever Gary makes the most of most of his materials which he harnesses to his own unerring sensibilities. A tip of the cap to you Mr Card.

Check out the nice making-of video below as well for an insight into Gary’s studio and the photoshoot.

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    Gary Card: Evolution for Arjowiggins

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    Gary Card: Evolution for Arjowiggins

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    Gary Card: Evolution for Arjowiggins


Posted by Rob Alderson

Editor-in-Chief Rob oversees editorial across all three It’s Nice That platforms; online, print and events. He has a background in newspaper journalism and a particular interest in art, advertising and photography. He is the main host of the Studio Audience podcast.