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A person wears an avant-garde outfit made of textured, woven fabric and large, patterned sculptural elements. They stand in a surreal landscape of dark soil and a small pool of water, surrounded by floating, colourful organic shapes.

Gary Card creates brilliant mythological sets for Arjowiggins Creative Papers

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Date
9 April 2013

Gary Card is a man for whom the word bespectacled could have been invented. Whenever I see him it’s the first thing I notice and if I had to draw him in a Pictionary-esque scenario, it’s what I’d start with. But if my team still couldn’t guess it, I would have a stab at drawing something technically brilliant and amazingly creative because this guy is the real deal. His new project for Arjowiggins’ Curious Matter paper collection is a fantastical set of creatures which reflect the theme of metamorphosis (the paper is created using potato starch) and as ever Gary makes the most of most of his materials which he harnesses to his own unerring sensibilities. A tip of the cap to you Mr Card.

Check out the nice making-of video below as well for an insight into Gary’s studio and the photoshoot.

A person wears an avant-garde outfit made of textured, colourful fabric shapes and shredded white strips. They stand in a white studio surrounded by similar organic forms and red ribbons on a dark ground.
Above

Gary Card: Evolution for Arjowiggins

Two people wear avant-garde, sculptural outfits made from mixed materials against a plain white background. One figure wears a patterned headpiece and a dress of draped white fabric, while the other wears a fringed top and a structured red skirt.
Above

Gary Card: Evolution for Arjowiggins

A 3D render of an abstract landscape featuring curved, organic shapes with leopard-print patterns in purple, blue and red. Small, smooth pebbles in matching colours are scattered across dark soil around a small pool of blue water.
Above

Gary Card: Evolution for Arjowiggins

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About the Author

Rob Alderson

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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.

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