GFSmith: Print Test

Date
28 March 2011

Independent British paper company GFSmith are proud to launch its new digital paper promotion named Print Test. Always keen to offer a service beyond simple duty stocks, GFSmith’s papers are at the forefront of the minds of their customers. To create visual impact, each copy of the digital Print Test promotion is unique (edition of 10,000), and the innovative process combined coding with pre-determined colour palettes, resulting in vibrant, colourful and dynamic illustrations fully embracing the dynamic digital print medium. Generative illustrations and process photography by FIELD, design by SEA.

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Will Hudson

Will is co-founder of It’s Nice That. Once one of the main contributors to the site, he stepped back from writing as the business expanded. He currently works across It’s Nice That, Creative Lives in Progress and If You Could Jobs.

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