Advertising: Check out this hilarious, short 'n sweet new Haribo advert

Posted by Maisie Skidmore,

All too often big, successful companies get caught up in pouring hundreds of thousands of pounds into adverts which still won’t hit the nail on the head, no matter how many celebrities driving sports cars into simulated fires are featured – which is perhaps why it’s so refreshing to see Haribo’s new simple 30 second slot garner so much attention. The ad sees a corporate company meet to discuss their classic Starmix sweets, with the only twist being that they’re lip-synching along to audio of children debating the best ones. The resulting ad is short, funny and to the point, and includes a tip or two on how best to get the most from your confectionary, including fashioning inflatable rings from jellies. Sweet.

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    Haribo Advertisement (screenshot)

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    Haribo Advertisement (screenshot)

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Posted by Maisie Skidmore

Editorial Assistant Maisie joined It’s Nice That fresh out of university in the summer of 2013 and has stayed with us ever since. She has a particular interest in art, fashion and photography and is a regular on our Studio Audience podcast.