Positioning themselves as neither specialists or general practitioners, New Orleans-based IAAH/iamalwayshungry occupy an enviable creative space where exploration is as important as the product with a firm belief in “cross-pollination of methodologies”. Such is the model for contemporary design studios and the sheer volume of variegated projects on IAAH’s site that I’m having trouble nailing their work in classical terms.
So to let the work do the talking, one of their projects being released daily on a new and shiny site is some great typographic treatments for Girl With A Dragon Tattoo produced for Kellerhouse Design – a great example of IAAH waving merrily at trend-led design, opting instead for playful solutions centred completely on the nature of the content.
See also the genuinely engaging designs for specific culture brands like DC Comics and Adidas, proving that this hybridised design ethos works and has real world application.
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