Bit of an exciting one from the guys over at Ideas Factory who have just finished rebranding Highgate estate agents Benham and Reeves. I know what you’re thinking, but don’t. Put aside your phobic attitude towards those real estate vendors and just enjoy the fact that for once, one of them has an identity that’s actually rather pleasant to look at.
Ideas Factory have carefully balanced the company’s 50 year heritage and classic logotype with graphic motifs and contemporary typography that pulls them comfortably into the present. Coupled with a punchy navy and yellow colour palette and some luxuriously printed promotional materials (nothing says big business like thick, inky stock) this is an undeniably premium piece of branding that maintains substance over style throughout. After all, it’s the properties you should be focussing on, not the packaging they come wrapped in.
- Back so soon? It's Best of the Web!
- The poised collages of New Contemporaries artist Katja Angeli
- True Print: the work of Swiss designer Dafi Kühne catalogued in fantastic new monograph
- The compositional eye of photographer Petr Pawlowski
- French designer Paul Bouigue makes a colourful fanzine about racket sports
- Anthony Burrill designs A-OK! watch in collaboration with Mr Jones Watches
- Photographer Carlota Guerrero on collaborating with Solange and getting signed to WeFolk (some NSFW)
- Taiwanese graphic designer Wang Zhi-Hong’s sublime cover designs
- New York-based Blake Lewis’ neat and considered portfolio exudes simplicity
- Erotic journal Odiseo explores laughter and loathing in its ninth volume (NSFW)
- London-based designer Laura Jouan’s well-considered, monochrome portfolio
- Sagmeister & Walsh releases more pins, raising funds for “causes threatened by the Trump administration”