Here's a sweet identity by California-based Julia Kostreva Studio

Date
17 March 2015

Julia Kostreva Studio is based in California, a fact which seems to go some way to explaining the studios laid back and coolly playful approach to design. Case in point: the identity for “casual intimates” brand SOMI, a nicely pared-back underwear label in San Francisco. The studio developed a palette of soft pinks and exotic blues and greens for the identity, which were then incorporated into a striking logo-mark for the website, packaging and stationery, creating a simple and cohesive overall look for SOMI. Nice!

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Julia Kostreva Studio: SOMI Identity

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Julia Kostreva Studio: SOMI Identity

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Julia Kostreva Studio: SOMI Identity

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Julia Kostreva Studio: SOMI Identity

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Julia Kostreva Studio: SOMI Identity

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Julia Kostreva Studio: SOMI Identity

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Julia Kostreva Studio: SOMI Identity

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About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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