Us' new video for Labrinth follows the ups and downs of making a record

Date
28 August 2014

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Every time a new music video by Us (AKA Chris Barrett and Luke Taylor) is sent round the studio I find myself stubbornly insisting that they can’t possibly have topped their previous efforts, and every single time the London-based directing duo seem to prove me wrong. Their latest creation for British singer-songwriter and producer Labrinth is potentially the finest yet in fact, combining what is becoming their trademark one-shot effect with a brilliantly simple storyline. The video follows Labrinth through the ups and downs of making a record, from TV interviews and squabbling record label execs to shooting videos in flash cars and performing onstage, exposing a side that usually remains concealed. It’s a natural fit for Us’ pared-back aesthetic, where cameras, ladders and extras are all included in the shot. Have they upped the stakes again? We reckon so.

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Labrinth: Let It Be, directed by Us

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Labrinth: Let It Be, directed by Us

Above

Labrinth: Let It Be, directed by Us

Above

Labrinth: Let It Be, directed by Us

Above

Labrinth: Let It Be, directed by Us

Above

Labrinth: Let It Be, directed by Us

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About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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