LoveFilm: Happy Valentine's Day

Posted by Rob Alderson,

We’re not usually ones for bandwagon-jumping but to celebrate the most romantic day/cynical marketing ploy of the year (delete as appropriate) this effort from LoveFilm ticks all our boxes. Say it with flowers, but if you’re looking for something a bit different, say it with spliced together clips of classic films to create a pastiche of the Bryan Adams classic Everything I Do. Thank us whenever you smitten kittens.

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Posted by Rob Alderson

Editor-in-Chief Rob oversees editorial across all three It’s Nice That platforms; online, print and events. He has a background in newspaper journalism and a particular interest in art, advertising and photography. He is the main host of the Studio Audience podcast.