Nike Air Mag: A look in Marty McFly's closet

Posted by Rob Alderson,

If you’re of a certain age, prepare to get unbelievably excited by this teaser trailer showing a warehouse full of Nike Air Mags, aka Marty McFly’s iconic self-lacing shoes from Back to The Future. Rumours have it Nike are moving closer to unleashing these bad boys on the world – now all we need is a hoverboard and the dream becomes reality.


Posted by Rob Alderson

Editor-in-Chief Rob oversees editorial across all three It’s Nice That platforms; online, print and events. He has a background in newspaper journalism and a particular interest in art, advertising and photography. He is the main host of the Studio Audience podcast.