As publicity stunts go, here’s one that totally floats our boat. Stationery company Moo.com have launched a new range, and to promote it they have created business cards and letterheads for a host of famous names; from Charles Darwin and William Shakespeare to James Bond creator Ian Fleming and US founding father Benjamin Franklin.
Of course most of these figures would have had real-life letterheads, but the Moo team have done a grand job reimagining them for a contemporary design climate. So Charles Darwin’s business cards connect together in a way that reflects his evolutionary theories, Einstein has a sleek modernist look and feel that riffs off his most famous discovery and Fleming boasts a brash, Bond-saturated set.
Good work all round.
- Tomáš Kral’s nostalgic 3D short slapstick dragon slaying animation series
- Russia-based Max Litvinov's experimental animations are a delight
- More weird and wonderful work from Wonder Room
- Bruch creates a simple and type-based identity for Quer
- Intimacy, underwear and internet pop-ups in VLF Studio's slick redesign of Under the Influence
- A personal portrait of street life in Casablanca from photographer Yoriyas
- Don't Hug Me I'm Scared - an exclusive interview with Duck, Red Guy and Yellow Guy
- World’s “ugliest” Pantone colour 448C is being used to deter smokers
- North evolves Tate identity to be more adaptable
- Babak Ganjei paints 90s sitcom sitting rooms. But which one's which?
- More bonkers and surreal selfies from Izumi Miyazaki
- Reactions to the referendum and our weekly Best of the Web