• National-forest

National Forest

Posted by Rob Alderson,

California has always held a certain mystique for me – a land of suntans and surfing where everything was bigger, bolder and more beautiful. Doing nothing to shift that stereotype is the new website from National Forest, a west coast-based design firm and creative consultancy who have done some mightily impressive work for a roster of top clients. Heck, even the homepage makes me feel drab and grey and British..


Posted by Rob Alderson

Editor-in-Chief Rob oversees editorial across all three It’s Nice That platforms; online, print and events. He has a background in newspaper journalism and a particular interest in art, advertising and photography. He is the main host of the Studio Audience podcast.