To show off the latest features in Sony’s new lens-style QX100 camera-phone, Wieden+Kennedy Portland have put together a stonker of a campaign that combines childlike wonderment with cutting-edge miniature film-making.
The camera is designed to integrate wirelessly with your phone, meaning you can use it remotely and thus do all kinds of cool stuff with it. To demonstrate, the W+K team took a trip to the world’s largest model railroad, Northlandz in New Jersey, capturing the strange miniature landscapes from the vantage point of a moving train, a clock tower and various other landmarks on the fictional map.
You can explore the whole town online from separate—together.com, where you’ll also find a fantastically endearing making-of film. Enjoy!
- 71-year-old, formerly homeless Romanian collage artist Ion Bârlādeanu opens first UK show
- Glossy nostalgia from fashion photographer Charlotte Wales
- Simon Eeles’ photographic series is “a tender and wry postcard” from Australia
- Andrea Ucini’s conceptual illustrations play with perspective
- “Sensitive, rigorous” graphic design from Parisian Jérémy Glâtre
- Living for the weekend, it's Best of the Web!
- Petition launched against winner of Foam Paul Huf photography award for “stereotyping and sexism”
- Exclusive: rediscover graphics from Fiorucci’s archival 1984 Panini collaboration
- Kirsten Lepore’s creepy clay character is oddly soothing in this brilliant animation
- Me & EU project will send creative postcards across Europe on trigger date of Article 50
- Phaidon book gathers together 500 of the most iconic graphic designs of all time
- Atelier Brenda: the alter ego of three female designers you need to get to know