Set Design: Glossy and majestic, Romain Lenancker's art direction is unrivalled

Date
5 June 2014

Art directors don’t come much glossier than Romain Lenancker, as we’ve noted while marking his progress on a near yearly basis over the last couple, and perhaps as a result his unique brand of set design and art direction are basically unrivalled by anybody else in his industry. From creating sand dunes out of cosmetic powder to freezing products in decadently huge blocks of ice and sinking bottles of scent in swathes of black leather, Romain knows exactly what it takes to promote an everyday object from the realms of the ordinary to something altogether more majestic. And majesty is exactly what his ideas possess; all high fashion and luxury in no small measure.

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Romain Lenancker: Art Direction

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Romain Lenancker: Art Direction

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Romain Lenancker: Art Direction

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Romain Lenancker: Art Direction

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Romain Lenancker: Art Direction

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Romain Lenancker: Art Direction

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Romain Lenancker: Art Direction

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About the Author

Maisie Skidmore

Maisie joined It’s Nice That fresh out of university in the summer of 2013 as an intern before joining full time as an Assistant Editor. Maisie left It’s Nice That in July 2015.

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