Launch Recite Me assistive technology

A silly take on the lip-synch music video from Sam Bailey and Amer Chada-Patel

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Date
9 October 2012

Now I know what you’re thinking, you’re thinking Rob, come on, we are so over lip-synch music videos. They’ve been done to death – why do I need to watch another one? Well because Sam Bailey and Amer Chadha-Patel have done something really great for Francobollo’s single Basketball. The duo are clearly well aware of the ubiquitous vernacular in which they are operating and are therefore confident enough to play with the rules, leading to some delightfully unexpected moments. Sam says that the video is about " the post-break-up-sex-rampage that we’ve all been a witness of, an accessory to or actually perpetrated," and be sure to watch right to the end if you’re a fan of pale flesh…

A person in a yellow T-shirt and brown trousers stands on a pavement with their arms outstretched and head tilted back. Behind them, a blue Volkswagen is parked on a residential street next to a red double-decker bus.
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Sam Bailey and Amer Chadha-Patel: Francobollo – Basketball (still)

Three people stand on a city pavement in front of a blue shopfront. A person in a yellow T-shirt looks at the camera with an open mouth, gesturing with one arm.
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Sam Bailey and Amer Chadha-Patel: Francobollo – Basketball (still)

A person with red hair and a yellow T-shirt looks at the camera with a confused expression. To their side, a hand holds out a bouquet of red, white and yellow flowers.
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Sam Bailey and Amer Chadha-Patel: Francobollo – Basketball (still)

A close-up of a person wearing a surreal mask with a large, open mouth where the eyes should be. The figure has a blonde wig and wears a teal garment with silver chains.
Above

Sam Bailey and Amer Chadha-Patel: Francobollo – Basketball (still)

A person in a yellow T-shirt looks at the camera with a surprised expression and an open mouth. They are surrounded by a group of people dancing and cheering in an outdoor street setting.
Above

Sam Bailey and Amer Chadha-Patel: Francobollo – Basketball (still)

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About the Author

Rob Alderson

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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.

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