Unless you’re born a gifted arithmetician, maths tends not to be an awful lot of fun; those most opaque of school-taught subjects – trigonometry, calculus and algebra – all blend into one to create a giant, indelible knot of difficult questions and tricky excuses. This is where Spanish studio Tata&Friends come in. Specialising in art direction, brand identity and editorial work, they’ve illustrated a series of numbers from joined, jumping and moving parts, to make those tricky subjects that little bit easier. They even had the equally great Cuadro Post animate them to create playful, unmissable gifs.
They explain: “Learning maths has always been a pain to us. These numbers represent the new tools for an outdated education system. Complex things can be learned faster if they are taught with stimulating and fun tools.” We believe they’re 100% right. Now hand me that calculator.
- Submit Saturdays: Planning and prototyping your website
- Danny Fox: the Cornish artist inspired by LA’s Skid Row
- Bring in the Bank Holiday weekend with this week's Best of the Web
- Daniel Britt animates the trials and tribulations of an existential crisis
- Badesaison - the Swiss design studio that can handle everything from Dada to music
- Illustrator Ana Benaroya embraces the “imperfections” in her playful depictions
- Sagmeister & Walsh rebrands fashion label Milly to reflect its "edgy" new personality
- Dominic Wilcox designs art exhibition for dogs (plus exclusive artist sketches)
- Jaemin Lee’s gloriously retro exhibition identities and poster designs
- James Jean’s phantasmagorical world of technicolour fever dreams
- The Refugee Nation Olympic flag was inspired by a lifejacket
- Things: the inspiring post that got us through the long hot summer nights of August