Therese Ottem creates an identity for the now-bankrupt New York City Opera

There’s a bittersweet note to Therese Ottem’s identity for the New York City Opera. While the Swedish designer was working on the project, the company (which launched in 1943) unfortunately filed for bankruptcy and now no longer exists. But, chins up everyone and let’s appreciate the wonderful work Therese created for it anyway. Modern and fresh, the colour palette dances within the soft waves used throughout the identity. Therese manages to balance the elegance and high culture expected at the opera with the innovative and contemporary work the company was known for perfectly. The bold initials are striking and I love how they trip gracefully off the edges of gift bags and banners.