• Lead

    Two Points Studio: Pretty Ugly

Check out this "Pretty Ugly" design work from Two Points Studio

Posted by James Cartwright,

Unless you’ve had your eyes firmly closed for the past five years (in which case you may have struggled to appreciate any of the work documented on It’s Nice That) you’ll know that graphic design is undergoing a slow but purposeful metamorphosis, at least in some areas. A hardcore faction of designers are moving away from the Swiss Style rulebook and embracing increasingly more daring aesthetic and geometric arrangements, eschewing crisp white space and Grotesk type in favour of vibrant gradients and the occasional flourish of Blackletter.

Somewhere in the middle of this movement sits Two Points Studio who are both working with and documenting the “Pretty Ugly” aesthetic, recently producing a volume for Gestalten that highlights the very best of the style. Aside from a striking body of editorial work, that also includes a series dedicated to glorifying a variety of type faces, they’ve produced posters, websites, identities and illustrations for a wide variety of clients that, rather refreshingly for “Pretty Ugly” practitioners, aren’t simply limited to the creative sector.

As with all creative movements “Pretty Ugly” has its nay-sayers, but a thorough exploration of Two Points’ portfolio reveals a coherent, communicative oeuvre that, personal tastes aside, is just plain old, great design.

  • Prettyugly_web_1

    Two Points Studio: Pretty Ugly

  • Prettyugly_web_7

    Two Points Studio: Pretty Ugly

  • Prettyugly_web_3

    Two Points Studio: Pretty Ugly

  • Prettyugly_web_11

    Two Points Studio: Pretty Ugly

  • Prettyugly_web_13

    Two Points Studio: Pretty Ugly

  • Tpn_maioicards1

    Two Points Studio: MAIO Identity

  • Tpn_maio485

    Two Points Studio: MAIO Identity

  • Tpn_maioicards2

    Two Points Studio: MAIO Identity

  • Tpn_maioicards3

    Two Points Studio: MAIO Identity

  • Tpn_qs_davidkohn

    Two Points Studio: Quaderns Sessions Posters

  • Tpn_qs_anuari

    Two Points Studio: Quaderns Sessions Posters

  • Tpn_qs_262

    Two Points Studio: Quaderns Sessions Posters

  • Tpn_qs_263

    Two Points Studio: Quaderns Sessions Posters

Jc

Posted by James Cartwright

James started out as an intern in 2011 and is now one of our two editors. He oversees Printed Pages magazine and content wise has a special interest in graphic design and illustration. He also runs our online shop Company of Parrots and is a regular on our Studio Audience podcast.