I fear I’ve referenced this before, but one of my Desert Island Discs would almost certainly be Baz Lurhmann’s strange spoken-word track Everybody’s Free To Wear Sunscreen. I like it for many reasons, not least the opening phrase “Ladies and gentlemen of the class of ’99” which to a Midlands teenager felt exotic and American and important for ways I couldn’t really define.
So excuse me if I go a bit Lurhmann on you and introduce the Creative Class of 2014, as profiled in this ace new video series created by our pals over at WeTransfer. The short interviews with Damon Albarn, Stefan Sagmeister, Marc Hare, Tom Dixon and Fred Deakin combine those characteristics so frustratingly rare; beautifully-shot films featuring people who genuinely have something interesting to say.
WeTransfer co-founder Nalden says: “This series of interviews with inspirational people is part of a new norm in creative culture. Many of today’s most influential creative people – musicians, designers or scientists are cleverly folding technology into the creative process. They’re finding new ways to create, and then share original ideas. And they’re coming up with some amazing things as a result.”
We encourage you to watch as many videos as you can, but also head over to the website to appreciate the way they’re embedded in its stylish design.
- Steve Powers' New York street signs offer an alternative perspective
- Rebecca Scheinberg comes pretty damn close to making perfect photographs
- Hamburg-based studio I Like Birds' comprehensive film festival identity
- The Plant creates identity for Walthamstow business hub using a process from 1905
- Wayfaring land artist Richard Long pays homage to his Bristol roots
- Designs for a tarot deck celebrating black stars and overseen by Jodorowsky
- Illustrated campaign for Volkswagen uses parents lying to children as a metaphor
- Tokyo 2020 Olympic and Paralympic logos unveiled
- Embracing the uncanny with photographer Nadia Lee Cohen (NSFW)
- Hello and welcome to the new look It’s Nice That
- Street photographer Vincent Chapters captures London’s spirit
- Yolanda Dominguez asks kids to describe what they see in fashion campaigns