The debate over originality has long been an obsession in the cultural sphere– from finding out that your mate in Year 2 is using the same colouring pencils as you right through to Warhol’s Campbell’s Soup Cans and Brillo Pad Boxes, and Shakespeare allegedly “borrowing” his play ideas from Christopher Marlowe. So a blog that takes these ideas of re-appropriation and semblance is more or less timeless in its relevance. Who Wore It Best might well be in it for the long haul, then, with their ongoing visual research project which considers common practices in art and design.
Working under a title that plays with the tabloid trend for brutally comparing pairs of celebrities caught wearing similar outfits, the site “was created to promote formal and conceptual dialogue over originality,” which it does, albeit in a non-judgemental way. Instead it becomes a voice in a centuries-long conversation about the perpetual reinterpretation of ideas, which, essentially, is what all creative brains slip into.
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