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An open book with a pale pink cover and pages. Bold red typography across the centre reads “KNOOP-PUNTEN A–Z”.

Well-designed govt research book from Florian Mewes and Alfons Hooikaas

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Date
16 June 2015

As we all know Holland is much more than tulips and clogs, and this publication commissioned by the Dutch government is just one initiative that suggests those in power are keen to move on from this old-fashioned stereotype. Titled Maak Plaats! (Make Space!) this 400 page publication presents masses of research and proposes a strategy centred around transit-oriented development (TOD) for the north Holland precinct. It sounds complex, but the basic idea is to utilise the land surrounding public transport stations for housing and other urban functions therefore adding more value to the area.

Tasked with creating this mammoth publication were New York-based designers Florian Mewes and Alfons Hooikaas. From its bold orange cover and use of infographics, it’s definitely one for the detail-driven. As a research-based book it’s information-laden and text-heavy but it’s interesting to see two designers being employed to make it a comprehensive and digestible entity. This nod towards a clear and considered composition makes sense as last year the publication was presented to the public and handed over to the mayors of the participating cities. It won’t win the award for sexiest book, but it doesn’t need to. It’s designed for purpose with well-chosen colours, careful image selection and varied text layout applied where possible.

A stack of five red books lies flat next to one standing upright. The covers and spines feature bold white text that reads “MAAK PLAATS!”.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book displays a detailed map of a city with grey urban areas and green spaces. Several circular zones are highlighted with red and pink shapes, connected by dashed black lines.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book showing a graphic design layout. The left page features a grid of orange and pink circles of varying sizes, while the right page displays the word “NABIJHEID” and mathematical formulas.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

Two hands hold open a book with pink pages. The right page features a diagram of four purple vertical bars with Dutch text, including “Programma en Kwaliteit” and “Afspraken en Samenwerking”, above the word “Wetgeving”.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book with a bright orange cover is held by two hands. The pages are filled with blocks of orange text discussing transit-oriented development in the province of Noord-Holland.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book with a pink cover and pages. The left page shows a map of Noord-Holland with numerous red dots, while the right page features a Dutch headline that reads “Een slimme groeistrategie, om te beginnen in Noord-Holland”.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book shows a diagram of a transit network on the left page and a block of red Dutch text on the right. The map features a series of interconnected lines and nodes across a grey background.
Above

Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book lies flat on a grey surface, held open by two hands. The pages are filled with Dutch text, headings, and a series of small bar charts.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book shows a futuristic illustration of a city with stacked, geometric buildings and high-speed trains. Red text at the top reads “WERELDSTAD”, while planes fly through a bright blue sky.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

An open book displays a technical layout with diagrams, photographs and Dutch text. The pages feature linear maps, architectural icons and a series of red and black diamond shapes.
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Florian Mewes and Alfons Hooikaas: Maak Plaats!

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About the Author

Rebecca Fulleylove

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Rebecca Fulleylove is a freelance writer and editor specialising in art, design and culture. She is also senior writer at Creative Review, having previously worked at Elephant, Google Arts & Culture, and It’s Nice That.

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