It’s one of the big challenges of the internet age; how does a business or organisation which is inherently defined by real-world products do digital? Well, this is how. Just under a year ago we hailed Made Thought’s GF Smith Colorplan swatch book, a drool-inducing piece of print perfection. At the time there was an impressive website to enjoy as well, but recently the studio has updated the online offering and it’s a thing of beauty and joy (which is NEVER something I thought I’d say about a paper company’s website…).
The layout is stylish and simple so navigation is a breeze, but the playful touches (especially the bouncing balls of colour on the homepage) raise it above the level of another slick, minimalist website. There’s also well-used relevant video content which feels fully integrated with the rest of the site both physically and in terms of what it’s trying to do.
- Best of the Web: a few of our favourite things we've spotted on the internet this week
- Tom Phillips' magnum opus turned a Victorian novel into a work of art spanning 50 years
- Matisse-inspired posters for Serbian Youth Day from designer Monika Lang
- Raphael Schoen's cheerfully chaotic posters for a Swiss youth club
- Illustrators including Sam Taylor and Charlotte Mei's tributes to NWA's Straight Outta Compton
- The slides and sleep pods of LA's Silicon Beach startup scene captured by Lauren Greenfield
- A mind full of filthy ideas and creative brilliance: we visit Malika Favre
- The bizarre, twilight world of Berlin-based photographer Maxime Ballesteros
- Wieden + Kennedy Amsterdam and Colophon create typeface that works with the Earth's tilt
- The Anonymous Sex Journal is back, and this issue is all about wanking
- The homeless Dirty Kids of America and their "rainbow party" explored in new film
- 12-year-old accidentally punches a hole $1.5 million painting