I’m not going to try and pretend that I know a thing about skating. I don’t. In fact the one time I foolishly attempted clambering upon a skateboard I ended up in A&E all a little worse for wear. But while me and skating are obviously not quite the match made in heaven that I might have once optimistically hoped, when it comes to brand collaboration, creative agency Brinkworth fortunately do skating and skate parks very, very well.
Urb-Orbis and Brinkworth – who recently oversaw the creation of the stunning Rapha Cycle Club – were commissioned by Nike, to take on the almighty task of redesigning the iconic Westway skatepark BaySixty6, and with the photographs for the launch looking absolutely stunning, it has to be said that they’ve done a superlative job.
Photographed beautifully by Louise Melchior, the new space is a triumph of style, simplicity and atmosphere, placidly awaiting to fulfil its new potential. If I did skate, I’d be there like a shot.
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