Really nice video promo for JC from Swedish photographer Erik Wåhlström. Having originally studied architecture Erik’s photography now focuses on still life, fashion and advertising and his clients include Absolut Vodka, Björn Borg and Nokia as well as being published in BUTT Magazine, Carl*s Cars and Nylon Magazine.
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Will founded It’s Nice That in 2007 and is now director of the company. Once one of the main contributors to the site, he has stepped back from writing as the business has expanded to become The HudsonBec Group.