Words, images and design combine in a magazine to create a linguistic and visual tone that relates to and reflects the magazine’s readership. This tone is based on the broad vision of the creative team, but underlying it is a structure that starts and ends with lists.
A new issue is based around a list of content that continually develops as the issue comes together. Once pages are being created this list is expressed visually in the flat plan, a map of the issue listing the content page by page.
On the pages themselves, lists are a vital part of the modern magazine, and no more so than in the NY title List. This magazine consisted entirely of lists, as its contents page, left, shows. Written lists detailed supermodels’ day rates and pictorial lists provided visual histories of the game console.
- Camelot’s typefaces bring both the contemporary and historical to the table
- Scott Newett’s eerily quiet, ethereal portraits of Chinese utopia
- Jade Schulz’s atmospheric and imaginative editorial illustrations
- Emiliano Granado’s new zine puts a fresh spin on Tour de France fandom
- The big cover up: Mathieu Tremblin's translations of graffiti
- Artist Howard Fonda captures the vibrancy of summer for Ace & Tate
- Benedict Redgrove’s beautifully hypnotic film about how a tennis ball is created
- Tommy Cash subverts the tropes of rap videos with a fleshy celebration of the human body (NSFW)
- Ian Davis’ picturesque paintings of bureaucratic dystopia
- Is it ever OK to work for free?
- Pentagram unveils refresh of Mastercard’s brand mark and identity
- Peter Saville and Tate Design Studio create beer can artwork for Switch House pale ale