A magazine is a physical, tangible thing. You can turn it round in your hands, pass it to a friend, throw it across the room. This is so obvious that we take it for granted, but it’s worth reminding ourselves of this characteristic and the example shown left does just that.
Nice magazine was published in the early noughties and had the surface appearance of a standard magazine, being normal in size and format with a logo on the front and an advert on the back cover. The one thing you couldn’t do was flick through its pages, because it was actually a solid block of wood cut to A4.
It’s lack of content focuses our attention on it’s physicality, the sense of touch and texture that is a vital part of what a magazine is.
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- Dougal Wilson’s Morris Dancing-heavy first music video in six years
- An insight into The Guardian’s newly released brand guidelines
- Art and architecture get exhibitions and galleries: graphic design should too
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- Russian photographer Erik Panov's latex and salmon themed fashion shoot
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- Japanese artist Tatsuro Kiuchi is back with more beautifully finished illustrations