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Studio 1:2:3: B-B-B-BOOKS

Work / Graphic Design

Brilliant visual identity for B-B-B-BOOKS by Swedish design studio 1:2:3

Beautiful book identities here from 1:2:3, a Swedish design studio started by Axel von Friesen and Petter Törnqvist that work with “film, art direction, books and identities.” Their new work for skilled publishers B-B-B-BOOKS is something very magical indeed, featuring a spinning golden coin as a logo and (from what it looks like) a sort of talisman freebie. As well as creating this unique visual identity, 1:2:3 has also designed a very lovely website to show off all their lovely publications. I’d best be off now, I’ve got a lot of books I need to A) earn the money to buy and then B) buy.

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