Mountain Dew let Tyler the Creator direct their new ad with weird, goaty results

Posted by Liv Siddall,

So imagine you’re naughty boy Tyler the Creator and your pseudonyms include Wolf Haley, Ace Creator, Thurnis Haley, Tyler, The Creature, Ty Dollaz, T-Dollaz, Creator Ace, Dr. T.C., Tyler Haley and Tron Cat. You get approached by one of the biggest soft drink companies on the planet and offered the chance to create an advert, however you like — what do you do? Well, no-one cares what you would do, becaus you’re not Tyler the Creator, and you would never make anything as good as this, ever. How funny are those goat’s arms?!

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    Tyler The Creator: Mountain Dew advert

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    Tyler The Creator: Mountain Dew advert

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    Tyler The Creator: Mountain Dew advert

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    Tyler The Creator: Mountain Dew advert

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    Tyler The Creator: Mountain Dew advert

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Posted by Liv Siddall

Liv joined It’s Nice That as an intern in 2011 and is now one of our editors. She oversees itsnicethat.com and has a particular interest in illustration, photography and music videos. She also runs our London listings site This At There, and is a regular on our Studio Audience podcast.