First impressions, as all our mums told us, should not be trusted but as we grow up we learn they are completely unavoidable. So the design team at The New York Times magazine doesn’t take it lightly when they decide to create a new contents page for their special editions, but they are convinced it’s an important and worthwhile exercise.
In an interesting post on the magazine’s 6th Floor Blog, the magazine’s art director Gail Bichler writes: “Designers constantly face the risk of readers reacting negatively in knee-jerk fashion to design decisions. (Reactions to text, which takes more time to digest, tend to be more considered.) But it’s a risk that’s important to take. As one of the first things a reader sees in the magazine, the T.O.C. is a chance to signify that each article is part of a larger package. A T.O.C. redesign is also a way to push one step further the visual vocabulary we’ve created for the features.”
It’s interesting to see some of the different iterations of the TOC and cheering to find out that these kind of risks are still taken.
- Retracing and recreating historic reggae record sleeves with photographer Alex Bartsch
- David Wilson directs deeply moving film B.E.N. about using AI robots to tackle loneliness
- Art and About: Charlotte Trounce celebrates the architectural beauty of museums and galleries
- Riikka Laakso’s screenprinted zine is a tribute to Moomin author Tove Jansson
- Sandy Van Helden’s illustrations of contemporary culture
- Bompas & Parr explores the strange world of sploshing (NSFW)
- Kodak returns to its 1970s symbol, joining the retrobrand bandwagon
- Kodak unveils the Ektra: its first ever smartphone
- Working Not Working reveals the top 50 companies creatives would kill to work for
- William Knight's socially conscious portfolio of graphic design
- Juan Aballe’s photographs of pastoral landscapes filled with wanderlust
- Exclusive first interview with new UK Vice.com editor Jamie Clifton