You are looking at Double back to Basics, an installation project by Ball-Noques studio, who are a collaborative design and fabrication studio producing architecture, art and industrial objects. The piece was made for the Los Angeles County Museum of Art (LACMA) off-site gallery at the Charles W. White School, and is essentially a heap of brightly colored, light-weight letters mimicking the aesthetic of classic fridge-magnets. The story and fabrication process is so in-depth though that you should without hesitation allow yourself a peruse through their superb ‘process’ section on the project, rather than let me butcher it here.
About the Author
Alex joined as director in 2008 and oversees the commercial side of The HudsonBec Group which includes It's Nice That, Anyways, Lecture in Progress and If You Could Jobs. Contact him to discuss working with us on sponsored content, commercial partnerships, media partnerships and commissioning work.