Tired? Long week? Maybe you need to get into “Inemuri”, as captured here by photographer Daniel Gebhart de Koekkoek. The series looks at businessmen who practice the socially accepted method of soft sleep or sleeping whilst present. Respected in Japanese working culture, it is a depiction of dedication and something I look forward to adopting in the It’s Nice That studio some day soon!
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Will is co-founder of It’s Nice That. Once one of the main contributors to the site, he stepped back from writing as the business expanded. He currently works across It’s Nice That, Creative Lives in Progress and If You Could Jobs.