Cracking art direction from HORT for new techno collaboration

Date
18 March 2013
Reading Time
1 minute read

Anyone familiar with the work of Eike Konig’s brilliant Berlin-based studio HORT knows they’re up there with the best of them. But even by their own sky-high standards this art direction for the first collaboration between techno musicians Marc Romboy and Ken Ishii is fantastic. Working across a special edition vinyl box set, CD, digital releases, a poster and apparel, HORT worked with photographer Michael Kohls to produce this striking visual language.

HORT said: “Our creative direction nods to music’s physical medium and the techniques involved in its production. Die-cuts make the LP and CD visible, through this method the missing piece becomes a key graphic element.”

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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HORT: Taiyo

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About the Author

Rob Alderson

Rob joined It’s Nice That as Online Editor in July 2011 before becoming Editor-in-Chief and working across all editorial projects including itsnicethat.com, Printed Pages, Here and Nicer Tuesdays. Rob left It’s Nice That in June 2015.

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