Ikea set to launch the KNÄPPA – a cardboard camera and potential gamechanger
- 27 April 2012
- Rob Alderson
With everyone apparently now a photographer thanks to the ubiquity of camera phones and inexpensive digital snappers, the design story has so far been one of ever increasing sleek and cool aesthetics. Maybe though what was needed was for someone to create a camera whose look echoed the simple functionality which remains all important in the mass market. Well step forward Ikea who are set to launch the KNÄPPA which they have developed with Stockholm’s Teenage Engineering – it’s a cardboard digital camera which can store 40 pictures and plugs directly into a computer. Hip? No. Revolutionary? Potentially.
About the Author
Rob joined It’s Nice That as Online Editor in July 2011 before becoming Editor-in-Chief and working across all editorial projects including itsnicethat.com, Printed Pages, Here and Nicer Tuesdays. Rob left It’s Nice That in June 2015.