We’re not usually ones for bandwagon-jumping but to celebrate the most romantic day/cynical marketing ploy of the year (delete as appropriate) this effort from LoveFilm ticks all our boxes. Say it with flowers, but if you’re looking for something a bit different, say it with spliced together clips of classic films to create a pastiche of the Bryan Adams classic Everything I Do. Thank us whenever you smitten kittens.
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.