If you’re of a certain age, prepare to get unbelievably excited by this teaser trailer showing a warehouse full of Nike Air Mags, aka Marty McFly’s iconic self-lacing shoes from Back to The Future. Rumours have it Nike are moving closer to unleashing these bad boys on the world – now all we need is a hoverboard and the dream becomes reality.
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.