Work / Nicer Tuesdays

Territory Studio on making organic, lo-fi graphics for Blade Runner 2049

For Blade Runner 2049, London-based Territory Studio was tasked with creating all the on-screen graphics for Denis Villeneuve’s bleak dystopian world. At Nicer Tuesdays, creative director Andrew Popplestone explained how they achieved the “organic and grubby” aesthetic through hand-made experiments and macro photography.

“You can have the best graphics in the world,” he says, “but if it doesn’t add to the story, it’s useless. Our work furthers the story and it’s a world-building device that helps ground the film in reality.” To that end, the studio “stepped away from the Mac” and went back to analogue visual tests. “It felt like going back to art school, two weeks of making stuff, to create this lo-fi feel.” This included photogrammetry and macro photography of fruit, printing images then drawing into them, crumpling them up, scanning and printing them again. Look closely, he says, and you’ll see that an image used to depict Ryan Gosling’s brain is actually a close-up photo of a grapefruit.

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Event Partner: Adobe Stock

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Event Partner: Dropbox

Dropbox Paper is a collaborative workspace that eliminates distractions that get in the way of creativity. Because you can work with all types of content — from video, to sound to code — in Paper, you and your collaborators can easily edit and discuss all aspects of your project in one centralised place.

Supported by: Park Communications

As one of London’s most respected printers, Park Communications is known for its care, attention to detail and high quality, which is why Printed Pages is among the titles it produces.