The Olympics is only a few months away and you can already feel the growing testiness from commuters, their rush hour veins pulsing with dread and fear. With the ensuing craziness hitting the capital, an influx of promotional material and olympic tributes are sure to engulf us. So to remind us how this kind of design can be done (to perfection) is Otl Aicher; pioneer of graphic design during the 20th Century and creator of the visual identity for the 1972 Munich Olympics – which, luckily for us, has been collated by seemingly anonymous gatherers.
The colour blocking with soft secondary shades layered on top of each other with sparse text is a winning combination. It’s clean and so simple and sophisticated it just makes you wonder why everything else can’t be designed as beautifully. This work is timeless and though I could gush about it all day I’ll instead let you gaze upon the wonder of some posters from the events – but I urge you to check out the rest of this website as it’s a gold mine for fantastic promotional material and memorabilia.
- Mikey Please takes us behind the scenes, and the backlash, of the Bake Off trailer
- From New York to Springfield, it's Best of the Web
- Taschen releases two volumes of National Geographic’s best photographs from the past 125 years
- Simon Landrein takes Dan Croll down the rabbit hole in his animated video for Tokyo
- Thomas Duffield on photographing his dad’s hidden heroin addiction
- Parker Day's lurid colours and grotesque characters elevate identity and fantasy (NSFW)
- Hate the iPhone X notch? There’s an app for that
- Lisa Simpson’s bookshelf: from the curator of Instagram’s Simpsons Library
- Biplab Hazra’s photo of elephants being attacked by mob wins Sanctuary prize
- Michael Bierut: 13 ways of looking at a typeface
- Uncle Ginger uses hypnotic shapes to animate the facts and feelings of bipolar disorder
- Michel Gondry’s John Lewis Christmas advert – Moz the Monster – is unveiled