I think it’s fair to say we’re fairly geeky when it comes to graphic design and many-a-time has an unsuspecting dinner party neighbour been subjected to a wine-fuelled monologue on the subject. So imagine our delight in coming across the work of Sonia Castillo, a new talent to wang on about.
Sonia studied both in Spain and Germany – at the Fine Arts at the Universidad Complutense de Madrid and Universidad HAWK Hildesheim respectively – and her work across graphic design, typography, advertising and photography shows marked influences from both scenes in which she was immersed.
I’m particularly drawn to her poster work where deft, layered use of colour and the odd typographic flourish keep her creations fresh and interesting. But elsewhere she shows off a real flair for publications, especially evident in the book of her own calligraphy, Spiegel Schrift, where by keeping every other page blank she maintains focus on her impressively eclectic lettering skills.
A designer with such an intuitive understanding of her craft is sure to make an apperanance next time I decide to buttonhole someone at a party, whether they’re remotely interested or not. They should be.
For the next few weeks we’re showcasing some of the dazzling creatives which form part of the ABSOLUT Network, which brings together some of the finest cutting-edge creatives in Spain.
- Andrew Onorato’s surreal short about a genie and his eggy housemates
- Parts of the Process — Gucci suits, puppies and blue-iced cupcakes: Behind the scenes of Us’ music video for Harry Styles
- Eike König’s students create a courageous calendar featuring a host of exciting illustrative talent
- How can we build “feel good” cities?
- Dani Pujalte captures Spain's immense cultural centres suffering from a lack of use
- Photographer Irina Rozovsky on how she captures considered moments across the globe
- Pantone Colour of the Year 2018 has been announced
- Renowned graphic designer Ivan Chermayeff has died aged 85
- Pentagram partner Natasha Jen shares her most inspirational books
- Marina Lewandowska’s graduation project shows graphic design flair and function
- Why dyslexia makes you a great designer
- Working Not Working charts the top 50 companies creatives want to work for