Advertising: Canadian studio Vallée-Duhamel produce super-fun series of shorts built around bouncy balls
It was only a few months ago that we featured Julien Vallée and Eve Duhamel’s videos launching their new new studio, and it turns out the’ve been mighty busy since. As well as this ace video for Hermes, they also produced this brilliant series of shorts for the Fonds de solidarité FTQ. You know, the Fonds de solidarité FTQ. The “development capital organisation whose overriding mission is to invest in local businesses to further the economic development of all the regions of Québec.”
Ok fine, us neither, but the important thing here is that Vallée-Duhamel were commissioned to communicate in a fun and memorable way that contributors to the fonds qualify for a 30% tax saving. Working with the amazing Karim Charlebois-Zariffa, they’ve smashed it out the park with the help of some meticulous sets and bouncing balls a’plenty.
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Rob Alderson is a freelance writer, editor and strategist. He was previously editor-in-chief of It’s Nice That and WePresent, and editor of Design Week. He publishes the newsletter Undo, which tries to make sense of how AI is changing design work, the design process and the design industry.
