Today, illustration agency Handsome Frank opens an exhibition of 32 new artworks inspired by the posts of Instagram users. Instabrief includes work by Malika Favre, Jean Jullien, Hey Studio, Jordan Metcalfe and more.
The starting point for the exhibition was when Handsome Frank asked its followers on Instagram to provide a visual brief to inspire the artists, tagging the post with #hfinstabrief. The artists were then able to choose and image that caught their aye, and create an artwork inspired by it. More than 700 images were submitted and the artworks range from vector and hand-drawn illustration, to paper craft, embroidery and CGI renders.
“Instagram is a platform we love. What we do is obviously very visual, so it’s always been the perfect social media channel for us to showcase our illustrators,” says Handsome Frank co-founder Jon Cockley. We wanted to host a group exhibition of original work, but we thought it would be much more fun to engage with our followers and use their images to inspire the art. The new work is amazing, each artist has used the Instagram post in a different way, some very literally, others more conceptually, but everyone enjoyed the freedom of starting from a photograph.”
The exhibition runs from 4 – 10 May at ThePrintSpace, 74 Kingsland Road, London, E2 8DL.
- Mikey Please takes us behind the scenes, and the backlash, of the Bake Off trailer
- From New York to Springfield, it's Best of the Web
- Taschen releases two volumes of National Geographic’s best photographs from the past 125 years
- Simon Landrein takes Dan Croll down the rabbit hole in his animated video for Tokyo
- Thomas Duffield on photographing his dad’s hidden heroin addiction
- Parker Day's lurid colours and grotesque characters elevate identity and fantasy (NSFW)
- Hate the iPhone X notch? There’s an app for that
- Lisa Simpson’s bookshelf: from the curator of Instagram’s Simpsons Library
- Biplab Hazra’s photo of elephants being attacked by mob wins Sanctuary prize
- Michael Bierut: 13 ways of looking at a typeface
- Uncle Ginger uses hypnotic shapes to animate the facts and feelings of bipolar disorder
- Michel Gondry’s John Lewis Christmas advert – Moz the Monster – is unveiled